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	<title>Android Icon &#187; Uncategorized</title>
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		<title>Aol. What the ?</title>
		<link>http://androidicon.org/2009/11/aol-what-the/#utm_source=feed&amp;utm_medium=feed&amp;utm_campaign=feed</link>
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		<pubDate>Mon, 23 Nov 2009 16:35:32 +0000</pubDate>
		<dc:creator>Andrew</dc:creator>
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		<category><![CDATA[aol]]></category>

		<guid isPermaLink="false">http://androidicon.org/?p=26</guid>
		<description><![CDATA[Icons, logos, etc. represent brands: that&#8217;s what they&#8217;re for. AOL is repositioning itself for its impending independence from Time Warner. Hence the new AOL logo: Aol. The case (lower case, not Steve Case) makes it look as though it should be pronounced, rather than spelled out. But how? I have to agree with Om: it&#8217;s [...]]]></description>
			<content:encoded><![CDATA[<p><img alt="" src="http://gigaom.files.wordpress.com/2009/11/original.jpg?w=168&#038;h=124" title="Aol logos" class="alignright" width="168" height="124" />Icons, logos, etc. represent brands: that&#8217;s what they&#8217;re for. AOL is repositioning itself for its impending independence from Time Warner. </p>
<p>Hence the new AOL logo: Aol. The case (lower case, not Steve Case) makes it look as though it should be pronounced, rather than spelled out. But how?</p>
<p>I have to agree with <a href="http://gigaom.com/2009/11/22/aol-reveals-lame-new-look-logo/">Om: it&#8217;s lame</a>. Others (e.g. <a href="http://mediamemo.allthingsd.com/20091122/meet-the-new-aol-aol/">Peter at AllThingsD</a>) are more diplomatic. But I haven&#8217;t seen any positive reactions yet.</p>
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